In today’s Internet buzz nasty rumors, wrong opinions and incorrect news spread rapidly and if not taken timely action to handle the news properly, you may face a serious threat to your online business and credibility.

Here are some simple measures you can take to maintain your website’s reputation:

1. Respond to customers
Being open and responsive to customers is an important part of creating a positive impression and managing your website’s reputation. If someone asks you a question, answer it there or through e-mail. Be quick in addressing your customer issues before the word spreads.

2. Answer the negative comments humbly
Be real, not everyone is satisfied with your work and services. If these people are among the ones spreading negative comments about you for whatever reason like delayed service or unfriendly attitude, answer them instantly to terminate the issue right there!
Be very polite when putting your point of view in front of such people and you’ll sure succeed in saving your reputation. Answering negative remarks modestly can be a great way of turning a bad situation into positive one.

3. Create official online profiles
Create your own platform for users to share their experiences they’ve had with you. Create your own profiles and websites complete with the kind of information you actually want to be available about you. Let users communicate with each other and comment about your products or services, whether positive or negative.

4. Report stolen material from you
It’s very well possible that online competitors may steal material from your website to increase their ranking and traffic. This may lose your credibility among your users, making you “not-so-unique” in their eyes. To control such theft, you can report their site through strict action.

5. Write blogs
Writing blog posts are extremely effective in promoting your business. Through blog reviews and blog comments, you even increase your chance of getting high traffic volumes to your website.
If you or any of the experts in your business have important knowledge like instructions, guidelines, tips and trick that can be useful for the users, share them through writing blog posts, let say you write blog for “basic tips for web design”. This will greatly enhance your online reputation.

6. Optimize For Search Engines
Majority of the internet users accept results from Google searches or any other search engine as highly credible. Therefore, to maintain a good website reputation, don’t forget to optimize your website. You can consult professional search engine optimization services for this purpose.

7. Using the social media
Setting up social media networks in order to maintain your website’s online reputation is a great thought. To begin with, set up your profiles on Twitter, LinkedIn, Facebook and MySpace. Once you have your accounts setup, you will need to do the following things:

- Create a complete profile by putting all the information
- Engage and Interact with the members
- Monitor comments for both positive and negative remarks

You might have spend good time and money for your website design and building up your website’s good reputation, so it’s important not to let anyone drag it through the mud. Follow the above given tips to maintain your positive reputation among the online community.

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1. Time is money, save both by managing and processing work carefully and logically. They say that an impression is made by the viewer in the first four seconds of reviewing a site. Thus it’s this time that you have to make a good impact on your reviewer.

To miss this opportunity only leaves you with a large amount of ground to catch up on. So, you have only four seconds to persuade your visitor to continue navigating around your website, otherwise they may well already be thinking of trying the next one.

2. Convenient and simple menu’s guide your users. When first they enter the site, they examine it and look for the all important navigation aids. Again, these are features that must appear very obvious and in clear sight, users must see everything they need simply classified on the shelves as they would expect to see them.

Once you have grabbed the user’s mouse pointer, they will have a desire to click further and drill down.

3. What is the most eye-catching place on a web page? It is a well recognized fact among web presenters that the upper-left corner is the most desirable position and it’s where the eye tends to sink to. Why is this so? This is natural as in European countries people usually start reading books or writing articles from this position.

Of course, it will appear different for those that are surfing from and Oriental or Middle Eastern country. Thus your target market has to be well thought out before selecting the information starting position. Thus most Western websites and applications are mainly designed from the up-left corner. Here you can place a logo or slogan, search box or any other piece of information that you feel would benefit from such a position.

4. Other psychological studies say that web information is in fact scanned in an “F” way. What does this mean? The top area is scanned horizontally, and the middle area and lower one is scanned only on the left side- vertically. So again please consider this research when arranging content for your website.

5. Another interesting fact is that of advertising. In the whole users deplore adverts and their eyes will ignore all of them just by association, remember the brain is a very fast processing device and scans the page without you thinking and has already decided very early on what an advert looks like and will ignore if it recognizes a pattern.

So again remember that people are busy and have just small amount of time to devote to finding what they need. So respect their time and be patience but plan the your advertising carefully and not too aggressively!

Do you think that images are more alluring than texts? You are possibly wrong, as sometimes word can seize you more attention that any bright graphic. So, if you want to deliver an important message to a person, use a slogan rather than a pretty image!

7. What else can grab users’ attention? Slogans, buttons, textual headlines…- they must be simple and bright and well thought out. Dirty childish graphics will turn people off very fast.

8. Text must be formatted in a proper way. Make it simple, understandable with continuity of size, font and color. Different fonts and sizes of letters, paragraphs, underlined, bold, italics and other means of word expression can help you but must be used sparingly and within the overall look and feel of the site.

9. People faces in graphics will catch the users’ attention. You can apply various ideas around this idea. especially if an image’s look is directed straight at the reviewer…

10. White spaces are a worthy and not well used device. It can provides a web page with the necessary air to breathe as well as giving space between the elements, so use wisely and your page will be worth reading…

Now you have some interesting facts and points you can follow.

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